Let’s face it: some businesses seem to get asked for donations and sponsorships ALL the time, while others… not so much. If you’re a company that doesn’t get asked for much, it might feel like you’re flying under the radar. Maybe you figure you’re not the kind of business that has anything to offer. But here’s the thing—you do! And if you want to grow your business, you should, because:
77% of consumers are motivated to purchase from companies committed to making the world a better place.
Over 90% of consumers worldwide are likely to switch to brands supporting a good cause.
More than 66% of consumers would pay more to buy from socially and environmentally responsible businesses.1
With GiveRound.com, you can position your business as a company worth asking for donations and sponsorships, even if you’re not getting those requests now. Here’s how.
1. Be Proactive and Get Noticed
If you’re waiting around for nonprofits to ask for donations, you might be missing the boat. But why wait to be noticed when you can put yourself out there? GiveRound gets you in front of “Seekers” – nonprofits and charities that are actively looking for support. Through your GiveRound profile, you have the opportunity to clearly describe what you support and how. By showing that you’re committed to giving, you’ll start getting recognized as a company worth approaching.
By strategically aligning your charitable efforts with your values, you’re no longer just another business—Seekers will see you as a community-minded partner. Suddenly, those nonprofits and local organizations will know you’re open to sponsorships, and they’ll start knocking on your door.
2. Enhance Customer Engagement (and Get Some Buzz)
One of the fastest ways to get noticed? Start engaging your customers in your giving efforts. An option for your business is that you could set a goal to raise enough money through sales or customer milestones to be able to give to deserving Seekers. When people buy from you, they will know that they are also supporting your community endeavours. By bringing your customers into the giving process, you’re not just quietly donating—you’re creating a buzz. (They can also check out what you are giving to through your unique QR code that we highly recommend you display in your store, ads, and anywhere else you want people to know about your giving goals!)
This kind of visibility doesn’t go unnoticed by nonprofits and community organizations. When they see a company actively engaging customers in charitable work, they’ll know you’re a business that understands the power of giving. You’ll go from “not being asked” to “being a business they want to ask.”
3. Show Off Your Charitable Work
No one’s going to ask you for donations or sponsorships if they don’t know you’re giving. When you give, post about it on your social media, and submit it to your local paper. In addition, be sure to update your GiveRound profile with information about what you’ve given to recently – this public display of your community impact lets nonprofits and potential partners see that you’re serious about giving back.
By making your charitable work visible, you’re positioning your business as one that values social responsibility—and that’s exactly what organizations look for when they’re seeking sponsorships or donations. It’s like putting up a sign that says, “We care, and we’re ready to help.”
4. Simplify the Giving Process and Attract More Opportunities
Managing charitable giving can feel like a chore, which might be one reason businesses hesitate to dive in. But with GiveRound, the process is simple and streamlined—make your profile, display your QR code, and start making gifts through the same process every time.
When you appear organized and visible with your giving efforts, nonprofits will see you as a partner who’s easy to work with. You’re not just another business to ask—you’re a well-oiled machine that’s ready to make a difference. This kind of efficiency and commitment makes you stand out and increases the likelihood of getting serious requests for donations or sponsorships.
(Plus, if you use GiveRound, because you get to specify what you are interested in supporting, you’ll simply get better requests in the first place.)
Final Thoughts: Make Your Business the One to Ask
If your business isn’t getting asked for donations or sponsorships now, it’s not because you’re not worthy—it’s because you’re not on the radar. With GiveRound.com, you can take control, showcase your charitable efforts, and build a visible, proactive giving strategy that gets you noticed.
When you actively engage in community giving, nonprofits and organizations start to see you differently. You go from a business they don’t know much about to one they want to partner with. It’s time to take the reins, build your reputation, and finally become the business everyone wants to work with (both in terms of asking for community support, and also buying your products and services!).
